RFM-Analysis. RFM (Recency, Frequency, Monetary) Analysis is a marketing technique used to determine quantitatively which customers are the best ones by examining how recently a customer has purchased (Recency), how often they purchase (Frequency), and how much the customer spends (Monetary).

Problem

The full read on this project is a sign-in away — what it solves, who it serves, and where it sits in the market.

Audience

The full read on this project is a sign-in away — what it solves, who it serves, and where it sits in the market.

Market

The full read on this project is a sign-in away — what it solves, who it serves, and where it sits in the market.

Pricing

The full read on this project is a sign-in away — what it solves, who it serves, and where it sits in the market.